Private & Hourly

Work with
the wizard.

Bring your hardest problem. Leave with the message that fixes it.

Two exits · $100M+ in client results · zero slide decks of theory

Prices are on this page. No discovery-call maze.

The diagnosis

The real problem.

People don’t buy features. They buy dreams. Your buyer is paying for the life they want on the other side of the purchase, and most marketing never mentions it. The product is almost never the issue.

People browse intellectually and buy emotionally. Most funnels are built backwards: all logic, no feeling, and a "Buy Now" button before anyone has pictured what changes for them. That's not a traffic problem. That's a message problem.

One of Jake's clients, a landscaping company, went from 3 crews to 9 and from $1.2M to over $10M. Same trucks. Same service. Different message.

He's been doing this for 13 years, for companies of every size. Two exits and $100M+ generated for clients later, the framework is the same. The bottleneck is the same. The fix is simpler than you expect.

1.2% →
6.5%

Page conversion after one surgical UX change

17×

Return on ad spend from a DSP rebuild

$1.2M →
$10M+

Landscaping client, 3 crews to 9. Same trucks.

Prices on the page

Pick your engagement.

Three ways to work with Jake. Every price is on the page.

Single Session

Strategy Session

From $400

30 or 60 minutes. One focused problem.

Bring your most pressing challenge. Jake diagnoses fast and hands you a clear, prioritized roadmap you can act on that afternoon. Take 30 minutes for one sharp question, or a full hour to go deep.

  • Live 1:1 session with Jake
  • One focused problem, diagnosed fast
  • Recording sent after
  • Written action summary

Both include the recording and a written action summary.

Deep Dive

Marketing Audit

$2,000

One full review. Credited if you continue.

Jake goes through your whole marketing operation and tells you what's broken and what to fix first. If you keep working with him after, the $2,000 counts toward it.

  • Your whole marketing operation reviewed
  • What's broken, in plain language
  • What to fix first
  • Credited toward ongoing work
Ongoing

Fractional CMO

From $2,500/mo

Monthly. Hands-on, inside your team.

Jake works inside your team and builds your in-house marketer while he's there. The day you don't need him is the day it worked.

  • Hands-on work inside your team
  • Builds your in-house marketer
  • The goal: you fire Jake
If the needle doesn’t move, was there really value?”
— Jake, on why he counts revenue, not likes
No discovery-call maze

How it works.

  1. 01

    You Book

    Strategy Sessions book straight through Calendly. Choose 30 or 60 minutes and pick a time. For the Marketing Audit or the Fractional CMO, send the short form below. Use it too if you have a question before booking.

  2. 02

    Jake Diagnoses

    You come prepared. Jake comes ready. No small talk. Straight into the bottleneck. You leave knowing exactly what's broken and why.

  3. 03

    You Execute

    You get a written action summary within 24 hours. Async Q&A access means no question gets left hanging while you implement.

Jake Tlapek in a cream blazer with a calm half smile
The right client

Who Jake works with.

Jake doesn't work with everyone. His method only works when the person across the table is ready to act on what they hear.

The right client is a founder or marketing leader who has a real business, has real revenue (or is close), and is hitting a wall they can't explain. They've tried things. Some worked. Most didn't. They need someone to look at the whole picture and tell them the truth.

Come ready to hear what's broken. If you want validation for decisions you've already made, Jake isn't the right call.

Client results

The verdict.

Archademia
“Jake is everything we hoped for. We saw impressive results in a quicker time frame than expected.”
Adam · Archademia
Kingdom & Co.
“The most transparent experience I've had. Weekly updates. I recommend Jake to every company I know.”
Kyla · Kingdom & Co.
Just Men's Rings
“Jake consistently goes above and beyond. His expertise has significantly contributed to our success.”
Danielle · Just Men's Rings
Before you book

Straight answers.

The questions people ask before they book. Answered the way Jake answers them.

What if I'm pre-revenue?

Book the 30. Pre-revenue means every dollar matters, so start with one focused question and the time you need. The messaging problems are the same at every size — yours are just cheaper to fix right now.

Do you do the implementation too?

On a Strategy Session or an audit, no. Jake diagnoses the problem, writes the plan, and arms you, your team, or your agency with exactly what to do next. If you need hands, he'll tell you which hands to hire. The Fractional CMO is the exception. Jake works hands-on inside your team and builds your in-house marketer. The goal is for you to fire him.

Why is there no free discovery call?

Because a "free discovery call" is usually a sales pitch wearing a trench coat. Your first minute with Jake is already work. That's why the prices are on the page.

What should I bring to a session?

Your numbers and your sharpest question. Traffic, conversion rate, close rate, ticket size — whatever you actually have. Jake can find a bottleneck from surprisingly little, but real numbers make it surgical.

What if you can't help me?

Then Jake says so — before the clock starts, if he can see it from your intake. He turns down work where he can't see a path to impact. If the needle doesn't move, was there really value?

Ready to start?

Use this form to request the Marketing Audit or the Fractional CMO, ask a question before you book, or get help with an existing engagement. To book a 30- or 60-minute Strategy Session, choose a time from the card above.

Your inquiry To: Jake